United Airlines is celebrating 50 years doing business in Mexico by unveiling a new mural in the heart of Guadalajara, which makes for a total of four sponsored by the company in Mexico; the others are located in Queretaro, Leon and Puebla.
The mural, designed by artist Laura G. and realized by a team of local painters, is located at the corner of Pedro Moreno and Federalismo for maximum exposure to the gaze of stressed out motorists traveling up or down the latter street.
Outside the United States, various destinations in Mexico count for the bulk of United Airline’s revenue, making a “hearts-and-minds” propaganda campaign a sensible investment.