Guadalajara is gearing up to celebrate its 478th birthday, a date which always has a romantic attachment, since it falls on February 14, Valentine’s Day or Dia del Amor y la Amistad.
In addition to the (now) annual GDLUZ sound and light festival, 2020 festivities will see the first Media Arts Festival, running from February 12 to 14 in the esplanade of the Ciudad Creativa Digital. This event will showcase the national and international “creative economy,” which essentially covers knowledge-based economic activities upon which the “creative industries” are based.
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