Last updateMon, 12 Apr 2021 3pm

Make-believe emporium reopens

KidZania, the “family entertainment center” that puts children in simulated work environments, reopened its doors in Guadalajara’s Plaza Patria on Saturday, February 20.

Ipg12an a press release, the activity center noted that operational capacity has been reduced to 30 percent and that mandatory use of face masks is being enforced for all ages, among other Covid-19 protocols.

Aimed at children ages one to 14, the complex allows them to play at being airline pilots, firefighters, surgeons, police officers, businesspeople and many other professions and jobs.  Kidzania is a small facsimile of a city, complete with shops, theaters and vehicles tootling down its streets. In exchange for units of currency, called kidZos, children perform a variety of tasks (while overseen by actual adults) as “employees” of various real-life corporations, such as McDonalds, Coca-Cola and American Airlines. The fake money, stored in a bank, can be spent at the gift shop and on kidZania’s many activities. The idea is that children learn the concept of saving and spending money.

“KidZania will continue to adapt to the needs of its visitors, to continue to offer them an unrivaled, safe and fun learning experience,” a press release said.

For more information on opening times and costs, see guadalajara.kidzania.com.

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