Organized by the city council and the Guadalajara International Book Fair (FIL), the marathon reading session will take place from 10 a.m. until 9 p.m. at the Rambla Cataluña at Avenida Juarez and Escorza.
Two hundred years after it was published, “Pride and Prejudice” was chosen as this year’s book of choice, winning 49,500 votes across Mexico and seeing off competition from Franz Kafka’s “The Metamorphosis” and Augusto Monterroso’s “Complete Works and Other Stories.”World Book Day was established by the United Nations Educational, Scientific and Cultural Organization (UNESCO) in 1995 to encourage reading. Reading marathons have been taking place annually in Jalisco since 2002.